Financial services copywriting
Financial services copywriter with B2B and B2C experience
An experienced financial services copywriter does more than create engaging, compelling content. They also strike that fine balance between your customers, stakeholders, and regulations. A balance I understand well after spending 12 years working for Commonwealth Bank, ING Australia, Citibank, and Man Investments.
I’ve developed content across a range of financial services segments including credit cards, business banking, wealth management, and alternative investments. With a background in marketing, communications, and product, I bring a big picture perspective to my writing.
Examples of what I’ve worked on
- Emails
- Website copy
- Landing pages
- Fact sheets
- Case studies
- Market updates and insights
- Product brochures
- PDSs
- Call centre scripts
- Change communications
Work with a flexible, reliable copywriter you can trust.
Want to know if I’m the right financial copywriter for you? Here’s how I can help:
I'll make finance simple
By turning complex ideas into clear and engaging words.
I'll write in your brand voice
So the tone will work for your customers and your brand.
I'll cater for your stakeholders
Without compromising your marketing message.
I stay on top of marketing trends
And use these insights to create the best possible content.
Diana is a strategic thinker who is professional, responsive, and easy to work with. She understands the complexities behind financial services and finds ways to produce clear, engaging content for your customers while also ticking the boxes for your stakeholders.
Diana took her time to deeply understand our business and delivered exactly what we wanted. I would definitely work with her in the future for our next projects.
Outsource your content creation to a financial services copywriter
Working in financial services has its unique challenges. There are meetings, budgets, systems issues, customer complaints, and so many different departments to deal with. It can make finding the time for content creation difficult.
You can ease your workload by outsourcing your content writing to an experienced financial services copywriter.
So if you’re looking to work with someone who understands the unique challenges of the financial services industry– and avoid big agency fees – I can help.
Looking to outscource your content creation?