Diana from Ignite Content helped us to put together an online content strategy and guidelines. These documents were important to articulate the brand tone of voice when we develop content for our audience.
Diana has a natural ability to distill the key insights from the ‘blah blah blah’ that comes out of a founder’s mouth when describing their business (as we are often too close to it) to come up with a clear and concise strategy and framework.
She has the strategic eye from working in large organisations as well as the flexibility to understand the reality of small businesses. I highly recommend working with Diana if you want to delve deeper into your content strategy too.
SERVICE: Content marketing guidelines
I’ve had the pleasure of previously working with Diana in a financial services firm, where she created both legal and marketing material for one of the largest hedge funds in the world. What stuck with me from that time is Diana’s ability to see the big picture. She was able to understand a brief, implement strategy and communicate effectively.
Fast forward a few years – I am running my own small business and Diana is running hers. I had been struggling with how to market my business effectively, so I sought Diana’s help.
She was able to quickly understand what I was struggling with and put together an easy-to-follow plan. She took the time to explain what the strengths and weaknesses were in my current strategy and give me a point-by-point content marketing strategy to follow. Diana is really easy to work with. She is a passionate and brilliant communicator.
I would have no hesitation in recommending Diana for your next copywriting or content strategy project.
SERVICE: Content marketing strategy
We engaged Diana to update and optimise the web copy on our e-commerce store to help customers find us online.
Diana invested some time in understanding our business and our customers, and then provided us with updated web copy as well as customised, practical and actionable SEO advice that we’ve been able to implement ourselves. I especially loved the Tips document she provided – it went over and above expectations and it was exactly what we needed.
Working with Diana was so easy; a real pleasure. Her turnaround is fast and she’s very responsive in her communications. I’ve been incredibly impressed with her professionalism, the processes she has in place and the quality of the work she delivered.
Having worked with several large marketing and media agencies in the past, I’d rate Diana’s work up there with the best.
SERVICE: Website copy review and update.
Diana has been brilliant to deal with!
She has provided us with a wealth of knowledge while communicating every step of the way.
As a business, we struggled with putting in place various marketing plans and understanding how to implement them. Diana took the time to listen and understand our needs by providing a tailored solution in an honest, informative and easy to understand manner.
Her experience is evident in everything she does and we look forward to continuing our working relationship into the future.
SERVICE: SEO audit and Tone of Voice guide.
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